Author Archives 
Matthew Palmer is the founder and CEO of Marketing Your App, a mobile
marketing company that helps iPhone, iPad, and Android developers get more
exposure, new customers, and increased sales in the iTunes App Store or
Android Market. More marketing tips are available at their website.
Opinion: Why You’re Charging Too Much for Your App
Published 7/09/12 by Matthew PalmerApple has already paid out $4 billion to app creators who have combined a smart app with good marketing. But, too often, sticker shock leads customers to ignore otherwise helpful apps.
Read More »
